Help center6 min setup

Track buttons and links

See which interactive elements shoppers use and give important actions a stable, privacy-safe reporting name.

Which buttons and links are detected automatically?

100 Rocks detects common interactive elements such as buttons and links after Analytics consent.

An automatic action uses a privacy-safe structural identity based on the element type and nearby page structure. It does not collect the visible button text. A theme structure change can create a new automatic identity.

Where do I find the Actions & CTAs report?

  1. Open your project in 100 Rocks.
  2. Open Analytics, then Web Analytics.
  3. Find Actions & CTAs.
  4. Choose the reporting period.
  5. Use page and section filters when the same action appears in more than one place.

How do I give an important action a stable name?

Add to the button or link. Use lowercase letters, numbers, and underscores. Keep the value at 80 characters or fewer.

HTML example:

Shopify Liquid example:

Never put a name, email address, order number, cart value, or other personal information in the identifier.

What is the difference between clicks and unique sessions?

Clicks is the total number of measured activations. Unique sessions counts sessions with at least one click on that action.

If one shopper clicks the same action three times in one session, Clicks increases by three and Unique sessions increases by one. These values are not a click-through rate because the report does not divide by impressions.

Why is an action missing or split into several rows?

Why is an action missing or split into several rows?
SymptomWhat to check
No actions appearTracker status, Analytics consent, selected period, and a real click
A named action is still AutomaticThe attribute is on the clicked element in the published theme
One action appears more than onceThe same stable ID is used and page or section filters explain the split
Clicks exceed unique sessionsThis is expected when an action is clicked more than once per session
Ask for advice

Continue learning about 100 Rocks:

6 min read

Understand Dashboard and Analytics

Use Dashboard for a recent project overview and Analytics for detailed 30-day or 90-day reports.

5 min read

Understand the Shopify commerce funnel

Learn how product views, cart actions, checkout, and purchases connect to one measured storefront visit.

10 min setup

Create and manage audiences

Group visits by consented behavior ranges or Daily Activities, then choose which breakpoints can use each audience.