Consent & privacy overview
How 100 Rocks gates measurement and where to find legal policies.
Shopify stores
Production Shopify themes use Shopify Customer Privacy. 100 Rocks reads analyticsProcessingAllowed before mounting behavior measurement. Shoppers who decline analytics still contribute audience-tier events where permitted; behavior events require explicit analytics consent.
Web Pixel checkout events are gated by the pixel's Customer privacy settings in Shopify admin (Required + Analytics purpose).
Custom sites
The bundled 100 Rocks consent banner collects opt-in before measurement. Analytics, Preferences, and Marketing toggles align with Shopify purpose categories for future parity.
Legal documents
Storefront visitor processing is covered by our Data Processing Agreement.
See Privacy policy and Terms of service for controller/processor roles and retention.